About the Talk
This is the final part to a 3-part series with Aatir Abdul Rauf on various product areas. In this episode, Aatir and Abdul talk about what network effects are & examples of products that carry them. They discuss how one networked product wins over another, what smaller incumbents can do to topple the status quo and how a team can measure if their product has network effects.
About the guest
Aatir Abdul Rauf is the Director of Product Marketing at vFairs. He has 12+ years of experience in the Product Management world with contributions at Pakwheels, Yallamotor, Bayt.com, Talentera & now vFairs. He regularly writes on Product Management & Marketing topics on LinkedIn.
Chapters
0:00 Intro
5:29 What are Network Effects?
12:27 How have Network Effects been enabled in developing countries?
17:22 Factors leading to one Networked Product to win over another
27:06 How do smaller networked products challenge bigger ones?
32:23 How do you create & measure network effects?
40:33 Recommended Reading
Recommended Reading/Watch Links
Cold Start Problem by Andrew Chen
Network Effects with Anu Hariharan
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SochCast Ep 3 - Network Effects in Products - feat. Aatir Abdul Rauf