Abdul and Aatir talk about Software-as-a-service as a business model, discuss PLG & weigh in on the Figma & Cloudways acquisition.
00:00 Intro
06:02 Unpacking Software-as-a-Service basics
10:14 Figma Acquisition
20:34 Product-led growth basics
28:36 Role of Collaborative Software
33:06 Cloudways Acquisition
39:39 Recommended Reading (LNO Framework)
About the guest
Aatir Abdul Rauf is the Director of Product Marketing at vFairs. He has 12+ years of experience in the Product Management world with contributions at Pakwheels, Yallamotor, Bayt.com, Talentera & now vFairs. He regularly writes on Product Management & Marketing topics on LinkedIn.
Reading links
https://www.aakashg.com/2022/02/01/lno-framework-for-product-managers/
Episode 1 - SaaS, PLG, Figma & Cloudways